Full-Stack Developer + Marketer
Hi.
My name is Matt George, and I’m a full stack developer & growth marketer based in Dallas 🇺🇸 Since 2016, I’ve been captivated by the power of strategic communication—whether for a political message or a commercial brand—knowing it’s a key driver of success for any venture. With years of hands-on experience, I’ve managed $150k/month advertising budgets, co-founded a startup, and built a two-sided marketplace. My background in digital marketing has given me a robust understanding of growth strategies, while my more recent journey into web development has allowed me to create and deploy full stack applications using AWS, Node, Express, React, and Postgres. My diverse skill set reflects both breadth and depth across marketing and software development, and I’m eager to bring this unique blend of talents to exciting new projects.
So what kind of work experience does Matt George have?
Work Experience
A diverse career path rooted in growth & full stack web dev.
My experience is wide-ranging, covering sales, product and project management, IT consulting, growth, and full-stack development. Some might see this as a liability, as if a diverse skill set signifies a lack of focus. But I view it as one of my greatest strengths—each role has added a unique layer to my understanding of how businesses succeed.
I’m fully committed to a career that combines the analytical precision of full-stack development with the strategic insight of growth marketing. I know firsthand the impact a well-crafted, data-driven marketing campaign can have. Equally, I’ve seen how even unlimited marketing spend fails to achieve results when it’s built on a shaky tech foundation. It’s this blend of both disciplines that drives me.
Exceptional software paired with a sharp, targeted marketing strategy is essential to gaining traction. You can have the most sophisticated product, but without an intuitive interface and an effective way to reach your audience, it won’t stick. I’m passionate about bridging these two realms to create not only robust solutions but also highly engaging experiences for users.
I’m eager to discuss how my background can add value—whether through growth strategies, software development, or the intersection of both.
full stack dev
• Web scraping
• Competitive analysis
• Full stack web apps
11/2023 – Present
Growth Marketing
• Paid advertising
• Web scraping
• Customer journey
• Funnel optimization
• Community mgmt.
06/2021 – 11/2023
Marketing Manager
• 2-sided marketplace
• Demand generation
• Republic campaign
• B2B partnerships
• Intern management
11/2019 – 06/2021
Growth Marketing
• Paid media
• Lead generation
• LTV analysis
• Content strategy
• KPI strategy
11/2018 – 10/2019
Project Manager
• IT implementation
• Project plans
• People management
• Client presentations
05/2017 – 04/2018
Co-founder, Quickhelp
• Lots of hustling
• Lots of hustling
• Lots of hustling
11/2015 – 10/2016
Product Specialist
• Sales (Model S)
11/2015 – 12/2015
Brand Ambassador
• Product launch
• Influencer marketing
09/2015 – 11/2015
Salesman
• Door-to-door
• Setting up appts
• Developed thick skin!
07/2015 – 09/2015
Tax Intern
• Data entry
• Client relations
12/2012 – 04/2015
Store Associate
• Walked around lookin’ pretty all day
• Learned that I HATE folding clothes
01/2013 – 05/2013
So what precisely are Matt George’s core competencies?
Web Dev
Over the past few years, I’ve developed a strong command of various web technologies. I’m adept at navigating the most popular CMS platforms, building e-commerce sites from the ground up, and creating scraper bots for data collection. I specialize in crafting Single Page Applications using the PERN stack and have extensive experience deploying full stack applications on AWS Cloud. My skills allow me to approach web development with both technical precision and an eye for impactful growth.
- Node
- Express.js
- React
- Postgres
- Web Scraping (Puppeteer.js)
- aws cloud
Growth
I have a knack for crafting ad campaigns and copy that captivate curiosity, even amidst the clutter of today’s crowded digital landscape. With millions of businesses vying for attention, it’s essential to create messaging that resonates, spark intrigue, and delivers a cohesive user experience after the click. I’ve also honed my skills in community building (I run a fb group with 122k+ users), having facilitated niche communities that drive engagement and conversation. Facebook even recognized my efforts in this space—you can check out their article about my work.
- Facebook/Instagram Ads
- Google and bing Search
- Community Building
- Marketing Strategy
- copywriting
- a/b testing
Data
Early in my marketing career, I once suggested (foolishly) that learning SQL would be a waste of a marketer’s time. I was swiftly schooled and told that “marketing is data.” This couldn’t be a more accurate aphorism. We now have all the tools and software needed to make informed marketing decisions, so why not leverage those technologies (which are becoming more user-friendly by the hour) to inform those decisions? I’m also capable to implementing a dockerized Metabase instance on any web app and build dashboards to monitor relevant KPIs.
- excel (Charting, pivot tables, LTV)
- SQL
- Multivariate Linear Regression analysis
- google data studio
- google analytics
Monthly Budget Managed
Clients Serviced
But where exactly did he go to college?
Education
I graduated from Boston University and earned my business degree with concentrations in both finance and business-law.
Outside of studies, I was pretty active and a part of Mock Trial, the Finance and Investment Club, and I even co-founded a mental health awareness organization called SpeakUp BU. It was also during this same time period that I co-founded an education-tech startup (Quickhelp) and worked at both Tesla and Pepsico. All of these concurrent activities allowed me to be a pretty busy college kid.
My favorite H.S. achievement was becoming captain of the Varsity Badminton team and leading us to victory for two consecutive years.
Prior to high school, I was enrolled in a British boarding school (located in Tamil Nadu, India) for 6 years!
B.S.B.A.
Boston University
• Startup Co-founder
• Mock Trial
• Junior Analyst
• Club Founder
• Dean’s List
2013 – 2017
High School
Jericho, LI, NY
• Honor Society
• Music Honors
• Varsity Badminton
• Chess Club
2010 – 2013
Is it worth interviewing him? No idea. Here’s a little sneak peek